Who is SocialEpoch? Where does it come from? Where to go? These three questions of the soul are something we blurt out every day, but they are unknown to many customers and partners. In today's article, we will not talk about overseas owned-channel operations or global expansion social media marketing. We just want to use a straightforward company introduction to talk to you about SocialEpoch's yesterday, today and tomorrow. We would also like to thank all friends who have cared about and followed the development of SocialEpoch with this article.
▶▶ ▶Who is SocialEpoch?oneFocus on overseas owned-channel marketingThe full name of the brandSocialEpoch
Image source: SocialEpoch corporate video
Domestic owned channels have been operating professionally for three years. Maybe you have heard of domestic WeChatowned channels, but how do overseas owned channels do it? Are there any mature solutions or successful experiences that we can learn from?
In SocialEpoch, these are naturally available. Similar to the domestic owned channel model, SocialEpochglobal expansion social owned-channel operations are based on social media, and the owned audience is basically carried in the overseas version of WeChat - WhatsApp.
Image source: SocialEpoch corporate video
SocialEpoch creates a combination ofSocial traffic flow, owned-channel operations, repurchase empowerment, fission platform and methodology trainingAs an integrated growth service solution, it can be realized based onWhatsApp/Facebook/Tik TokThe operation of overseas mainstream social media can also realize full-link marketing with WhatsApp social owned-channel marketing as the core, providingDrainage customer acquisition+owned-channel operations+social fissionGlobal expansion social owned-channel marketing overall solution. By building a more efficient and lower-cost owned-channel operations model, we empower DTC brands to achieve commercial success in cross-border global expansion and create a new cross-border model of global expansion beyond B2B cross-border sales/B2C cross-border e-commerce platforms/DTC independent stations.
▶▶ ▶ Where does it come from?
SocialEpoch is the global expansion social owned-channel marketing brand of Mopu Networks. Another growth line of the company is LopScoop, the Indian content aggregation and social distribution platform, which has accumulated 200 million users.
When Mopu Networks was doing LopScoop business in its global expansion, the team felt the advanced vitality bursting out from overseas social e-commerce. There are micro-commerce companies in China and “WhatsApp e-commerce” overseas. Different from the mature business ecosystem of WeChat in China, WhatsApp chat efficiency is relatively low and the operation model is relatively onerous.
Image source: SocialEpoch corporate video
On the one hand, there are huge opportunities for overseas social e-commerce, and on the other hand, there is a lack of and backwardness in its enabling system.In 2018, Mopu Network officially established the SocialEpoch brand, focusing on global expansion social owned-channel marketing services.
Image source: SocialEpoch corporate video
▶▶ ▶ Where to go?
Currently, cross-border has entered overtime, global expansion’s cross-border dividends are still there, and social owned channels are still in the blue ocean;
When online, digital, and social become the common lifestyle for users at home and abroad;
When refined operations/DTC/digital marketing/full-link marketing become the standard for every enterprise...
Image source: SocialEpoch corporate video
The road to owned channel global expansion is like a stage with no upper limit, and SocialEpoch people will always maintain the vigor, vitality, confidence, and upward spirit shown by SocialEpoch Green. Based on the company's existing 13 service networks that collaborate at home and abroad, it will be based in Shanghai, serve the country, and look to the world, making social marketing global expansion more professional and successful!
Image source: SocialEpoch corporate video
In this spring day full of hope and rebirth, in a new era in which the entire Mopu network continues to develop and move forward, our first version of the corporate video is officially launched. In just four and a half minutes, you can look back on the past, present the present, and look forward to the future. You can find the answers here for SocialEpoch people’s yesterday, today, and tomorrow. In 2022, a new social era of global expansion has arrived. Four and a half minutes away, let’s set off towards a greater future with the SocialEpoch people.
Click on the video and the excitement is about to begin! ▼▼▼
PS: On the occasion of the major release of SocialEpoch's corporate video, SocialEpoch has also given away a sincere and unconventional free surprise to all friends who care about corporate development - the WhatsApp multi-account access artifact Wachat. How to receive: Scan the QR code below and consult WeChat~
