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Cross-Border Customer Acquisition and Social Selling

Why does DTC brand global expansion choose SocialEpoch social marketing solution?

// Vision and Mission

SocialEpochOur vision and mission is to become the world's preferred social marketing digital growth service provider, make social marketing global expansion more professional and successful, and empower global brands to achieve commercial success by building social marketing owned audience operations.

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// For social marketing global expansion, look for SocialEpoch

Cross-border export e-commerce is divided into B2B cross-border e-commerce and B2C cross-border e-commerce. B2C cross-border e-commerce is divided into large platforms (such as Amazon, eBay, etc.) and independent stations (Shopify, etc.). The competition between large platforms and independent stations has become fierce. How new brands and new players can grow in the new traffic situation requires ways to find differentiated advantages.

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SocialEpochIn the B2C independent station category, we will further segment it and position it in the B2b2C social marketing method. Build an owned audience pool through social traffic and social operations, establish customer relationships and maintain customer relationship progression in the owned audience pool, conduct social relationship management and order transaction management in the independent station, complete the relationship transformation from potential users, fans, consumption, repurchase, and distribution, and fully tap the lifetime value and social value of users.

Better to be different than better. We want to be a leader in the field of social marketing and global expansion of social marketing together with brand customers, so look forSocialEpoch

// SaaS solution of three treasures and one platform + training and growth empowerment service

01

diversion treasure

Any cross-border e-commerce business starts with traffic, and the key to the social marketing business model is also initial traffic.

SocialEpoch Drainage Bao provides a variety of traffic drainage methods, such asWhatsAppowned channel advertising platform, Facebook social media drainage system, Tiktok content account matrix drainage system, intelligent voice outbound call system, etc.

Brand customers can effectively build initial basic traffic for the owned audience pool through these systems.

02

Operation treasure

The core system of owned audience operation is the management system SCRM of batch owned channel personal account matrix (such as WhatsApp). This is the core positioning of Operation Bao, which provides user experience including Web, PC client, mobile APP, etc.

The sales team and retail shopping guides of brand customers can be fully stimulated, and each member can be trained and transformed into an owned channel KOC role to better connect the brand with users and promote customer service and order transactions.

03

Marketing treasure

Marketing Bao is a combined part of Operation Bao, helping brand customers to activate communities and carry out community fission. Marketing Bao provides an intelligent marketing system, intelligent business card system, intelligent material management, etc., providing a full range of empowerment for brand owners to conduct efficient community operations.

04

Social fission e-commerce system

SocialEpoch's e-commerce system is different from the traditional Shopify independent station. The SocialEpoch e-commerce system makes the social marketing fission module more important, focusing on human factors, providing social relationship profit sharing solutions, and also basically configuring goods factors to provide basic e-commerce functions such as malls and shopping carts.

The social fission method is more suitable for small and medium-sized DTC brands to obtain differentiated competitive advantages through social marketing in the current market environment.

05

SocialEpoch Academy

Everything must have a methodology. Learn the methodology before doing anything.

Social marketing is already a very mature model in China, and there are a large number of mature operation teams running various projects.

However, global expansion for social marketing is still in its early stages based on owned channel platforms such as WhatsApp and Facebook. 2020 can be regarded as the first year of social marketing global expansion.

SocialEpoch Academy has regularly shared the global expansion social marketing methodology through live broadcasts and private meetings every month in 2020. For our customers, there will be systematic social marketing methodology training, detailed training based on our three treasures one platform and actual cases, and practical training on real projects.

SocialEpoch Academy will have more systematic and mature courses and lecturers in 2021 to provide brand customers with complete methodology training and customer success services.

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DTC brand global expansion, choiceSocialEpochThat’s it, one-stop solution to all your problems!

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