In the blink of an eye, 2024 has come to the end of the year. When looking forward to 2025, many international businesses can’t help but think:Where should we go in the new year?
Without global expansion, we will be out of business. This is the voice of the industry that will echo throughout 2024. Driven by the domestic and international environment, global expansion has become a required course for many companies. Compared with whether to do it in 2024, how to do it in 2025 seems more challenging.
In November 2024, with the opening of the Port of Chancay in Peru and the visits of national leaders to Peru, Brazil and other countries, a full range of South American markets will be revealed in front of us. The Port of Chancay is of great significance to trade between China and South America. As the largest Pacific port in South America, the Port of Chancay has greatly improved logistics efficiency, reduced transportation costs, and avoided the high costs and delays of traditional routes that require passing through the Panama Canal. Its advanced automation facilities ensure rapid customs clearance of goods, enhance trade connections between China and South America, and promote bilateral economic cooperation and development.
In the past, the popular destinations for Chinese international businesses were Southeast Asia, the Middle East, Africa, and Europe, but now it is clear that the market situation in South America is very good.
On the other hand, global expansion companies continue to face uncertain policy environments. In January 2025, US President Trump is about to take office. Looking back on the last term of office, many people in global expansion still remember many of the harsh policies of the "tariff man". In the next year of 2025, cross-border enterprises in the North American market may face new challenges.
Now, global expansion is gradually moving from cross-border sales to DTC brand global expansion, and from Made in China to Made in China. In this process, overseas localized operations and direct access to customer markets have become necessary conditions for enterprises. Countless companies have begun to set up overseas factories, overseas operation and marketing teams, overseas physical stores, etc. to truly go to overseas markets, face overseas customers directly, and contribute to global brand building.
It is even more difficult for many companies that start from scratch to enter overseas markets, because they need to start from scratch to investigate and understand the market environment, the entire process of global expansion, localized operations, resource information, etc. These are top priorities. Each of these is a considerable investment and will cost the company more time and energy.
On the way forward in 2025, Toumi global expansion looks forward to working with you to deepen market resources, face customer needs directly, and explore more business opportunities. Toumi global expansion is an online and offline global expansion integrated service platform jointly created by Peruvian IDP Group (INVERSIONS DIAMANTE PERN SAC.) and SocialEpoch. Through overseas offline physical exhibition halls + online social media marketing/mall systems, corporate personnel can achieve offline + offline collaborative display and sales without physical global expansion, completing low-cost overseas localization.
Here, from market information resources to local exhibition halls, from transportation and logistics to payment and collection, from offline exhibitions to online marketing, from direct customer contact to online networking, Toomi hopes to help enterprises achieve overseas localization of light assets through a one-stop platform and services. Corporate personnel do not need to physically expand globally, and the products are directly displayed and sold in overseas exhibition halls for a long time. During this process, product contact QR codes will be attached to the exhibition hall, allowing companies to communicate directly with customers and keep customer data in their own hands.
